Innovation in the New Century
Jean-Jacques CHANARON, Rui LUO, Yingchuan
156 pages, 31 pages couleur : 20 €
This book is about the economics and management of the process of innovation. Nobody would dare challenging the importance of innovation in our modern world. In academia as well as in the real economic world, technological, organizational and social innovations are today considered unanimously as a key if not the only element for growth and wealth.
There are thousands of academic and professional books and articles in peer-reviewed scientific journals dealing with the process of innovation and this one aims at adding some bricks on the knowledge wall as well as insights for helping decision makers to improve their practices in innovation management. This book does not target a new theoretical contribution but presents the results of applied field research over a long period of time and in many different geographical and sectoral contexts as well as different size of organizations. This is based on the authors’ long academic experience as professors, senior researchers and lecturers in Europe, China and in The United States with focus in the field of economics and management of technology and innovation at bachelor, master and doctoral levels.
Professor Jean-Jacques Chanaron (PhD, HDR) is currently president of the University Institute for Innovation Research (IRUI), France, and is retired from the French National Centre for Scientific Research as Research Professor.
Dr. Rui LUO is currently senior researcher with the University Institute for Innovation Research (IRUI), France and senior lecturer at Grenoble Alpes University, France.
Professor Yingchuan Yu is currently chairman of Shanghai Systems Engineering Society, vice-president of the University Institute for Innovation Research (IRUI), and professor of Shanghai University
PART I – ENTREPRENEURIAL CONTEXT: INNOVATION AND ENTREPRENEURSHIP
1.1. History of Entrepreneurship
1.3. Innovation and Entrepreneurship
1.4. Summary and Definition of Key Terms
PART II – NEW PERSPECTIVES IN SMES: INNOVATION AND HI-TECH SME
2.1. Innovation in Hi-tech SMEs
2.2. Key factors of innovation of SMEs
2.3. Case Study: A Comparative Analysis in France and China
PART III – INNOVATION IN THE FUTURE: INNOVATING FOR THE AUTOMOBILE OF THE FUTURE
3.1. The potential alternatives
3.2. Which option might win the race?
PART IV – INNOVATION VALUATION: GUESSWORK OR FORMALIZED FRAMEWORKE?
4.2. R&D, Innovation, Productivity and Market Value
4.3. Innovation and Sales Growth or Cost Reduction
4.4. Innovative Project Management
4.5. Technology Assessment and Technology Forecasting
4.6. Composite Measurement
4.7. Analysis and Conclusions